Experience the Third Advantage

Experience the Advantages of working with a Realty Executives agent.
No. 3:  Powerful Marketing
With me as your “Executive,” you’ll personally benefit from my strong, united marketing efforts designed to bring potential buyers and sellers together to meet your needs.  Our international, regional and local marketing programs including TV, Radio, Print, outdoor and internet advertising will help you [...]

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Experience the Third Advantage

Experience the Advantages of working with a Realty Executives agent.

No. 3:  Powerful Marketing

With me as your “Executive,” you’ll personally benefit from my strong, united marketing efforts designed to bring potential buyers and sellers together to meet your needs.  Our international, regional and local marketing programs including TV, Radio, Print, outdoor and internet advertising will help you buy or sell real estate fast, easily and at your desired price.

There is a difference between a typical agent and an “Executive,” and it shows in every single transaction.  Put these advantages at work for you today by calling!

Presenting Your Home: Photos

80% of all buyers use the internet to shop for a home.  It takes an average of 12 to 18 months for them to actually purchase a home, from the initial thoughts of selling their home to the process of purchasing yours.  Since those people start on the internet, listing your home without photographs would be as effective as driving a car without gas.

Think about how many products you’ve been sold on because of the marketing that goes into it.  How much of that marketing contained images of people, places, the actual product?

If your house does not have a photo, people will not look at it.  They will not show it, they will not even think about it.  It’s gone, and getting them back will be difficult if the image is added too late, and here’s one reason why.  When I look for new homes on the market, I skip the properties without photos at first, then I go back to look at the ones without if I think my client would like it, based on my knowledge of the area.  If I go back at a later date and a picture has been added, it actually has a greater chance of being skipped because at that point, I’m looking for the results that don’t have photos.

The new FlexMLS allows us to search for listings based on whether or not they have photos.  This basically eliminates properties from my search if it doesn’t have a photo.

Part of my marketing plan, which is by no means an added benefit, is that I take lots of photos.  I say that it’s not an added benefit because no property should be listed without photos, period.  I don’t just take photos, I publish a property website for each listing, publicize it to as many places on the internet as I possibly can, and I create my own custom slide show for your home.

ARMLS used to offer photography services for us.  They would take a shot of the front of the property for us and we wouldn’t have to do anything, but it would only be one mediocre photo.

ARMLS announced today that they would be discontinuing this service and they offered the following reasons for the change:

  • Over half of the listings currently in TEMPO were marked “do not photograph” when they were entered into the system.
  • 80% of the half that WAS photographed by PhotoReal had their exterior photo replaced with one supplied by the listing agent within two weeks of the listing going active.
  • 90% of the current listing database has photos provided by agents rather than the PhotoReal photography service.

What’s the most important thing to note in these three points?  “WITHIN TWO WEEKS OF THE LISTING GOING ACTIVE.”

The fact that agents enter listings AT ALL WITHOUT PHOTOS is hurting the potential sale of your property.  List with me and I’ll make sure you don’t experience those gaps in service.

For an example of a website that I created for one of my listings, click here.

Truly One in a Million

Yes, I’m now an iPhone owner.  After a few years, well, let’s face it, 36 years of waiting patiently by the phone (sorry about that) I finally caved…(needle scratching a record)….CAVED?  Are you kidding, this is one of the best purchases I have made in ages.  From the Apple IIc which I had when I was 14 years old through the ages to the iPhone, with more computing power than a nuclear missile en route to the moon, I finally have arrived.  It’s almost a religious experience, owning an iPhone.  I can flick and touch and tap my way to freedom now!!!

Apple announced this morning that it had sold 1 million 3G iPhones over the weekend since the device’s launch on Friday. The device launched in 21 countries (France, one of the original 22 countries, is sitting this one out until July 17) to long lines that lasted throughout the weekend, making this the most successful device launch yet—at least in terms of sales.

The selling point on the iPhone 3G was the enterprise Exchange Server connectivity, which I utilized with my Windows based phone.  It was the only “feature” that made the Treo 700W worth carrying around.  Now with the sleek and light design of the iPhone I’m enjoying life even more.  The interface just works, and the phone does not crash unless you put it under undue stress, such as running an application from the iTunes application store that isn’t working right.  Other than that, it has not failed, it has not annoyed me, it has worked worked worked every time iTouch it :).

With a cost of only $200, it’s probably the last phone I’ll need until another iPhone comes along with more features that help me lower my costs.  Thank you Apple.  Now I am truly one in a million.

Experience the Second Advantage

Experience the Advantages of working with a Realty Executives agent.

No. 2:  Peace of Mind

When you work with an “Executive” you’re working with one of the best REALTORS in the business.  Not only will you always feel like you’re my only client, you’ll feel a peace of mind that comes from doing business with a company that practices the highest standards of professionalism and integrity.  And, since I am equipped with the tools, information and support I need to make the most of our relationship – as your Executive, I will be by your side serving you throughout every step of the entire process.�

ARMLS Blackout to Occur in July

Don\'t get caught in the dark!Don’t panic.  It’s not really a blackout, but for the days July 25th, 26th, and 27th, no changes will happen in the MLS system at all.  Your Realtor will have full search capabilities and you’ll be able to see your Portal, but during that time, no changes will be able to occur.

What does this mean?  No new listings, no new photos, no price modifications, no pending changes or active with contingency changes…

…basically, the database becomes READ ONLY during this 3-day period.

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